Ok, so you know how valuable customer case studies are and you also know how to write a case study. But what does a sample case study look like? Here we have 5 different sample case studies for your inspiration! Each of these case study examples takes some simple feedback from customers and packages it into an inspiring case study. It’s an extremely effective marketing tool.
Check out these 5 inspiring case studies…
Sample Case Study 1 – WOMO: 4 Elements Plumbing
This case study (from my last business), is great because it includes a nice mix of direct customer quotes, with background information. It explains exactly how this customer uses WOMO’s platform and they are smart to include a tiny bit of negative feedback to make it even more convincing. (Where the customer indicates that the process takes some time… “Building rapport takes a while but if you put yourself in the customer’s shoes, you would hire a plumber referred by a friend. It’s all about word of mouth.”) Although the photos are clearly not professional shots, they are also very real and convincing. See the customer case study here.
Sample Case Study 2 – Marie Forleo
Marie Forleo is a master of marketing and business, so it makes sense to see how she uses customer case studies to market her own business learning program. From the main bschool page, she includes a section called “Success Stories from Around the World”. Clicking through, you can see a huge number of people that have had success with her program. Each includes a beautiful photo and an inspiring quote. Clicking further into a sample case study, you can see the case study in it’s entirety.
These case studies are powerful because they are written in the first person from the customer. They each appear to have a different style and tone and come at the program from a different angle. This makes them very convincing. Some of them are incredibly powerful and moving stories. See Marie’s case studies here.
Sample Case Study 3: Property Management Guaranteed
I’m including this case study, as although the subject matter (and layout!) are a bit dry, it is different because it is depersonalised and written in a third person voice. In some situations this style of writing is necessary or preferred – and although it lacks a bit of relatability with this style, it is still powerful nonetheless. Here, the property management group explains a simple story of an (apparently) real life situation which shows an error that could have been avoided (with property managers like them!). See this case study and others here.
Sample Case Study 4: Pet Sense
This is another example where the case study is not written by the customer – because the customers are animals! Here, this business does a fantastic job of communicating their approach to helping animals and the care they take with each ‘client’. The layout of their “Case Studies” page is simple but very effective and the language they use demonstrates their love for animals and the pride they take in getting great results.
Sample Case Study 5: Vision Personal Training
This gym is one I know personally and does a great job of marketing themselves with customer case studies. In the building, they display “before and after” photos, and on their website and social media, they continually remind us of the success their customers are seeing.
Each customer case study is written in the customer’s voice and describes the results and process in a different way. I love that they don’t just include model-like results and instead, focus on what is important for that customer. You can see their customer case studies page here.
If you’re looking to write your own customer case studies, check out our “How to Write a Case Study” Cheat Sheet. It’s not that hard and case studies can help you achieve some fantastic results.
Have you come across any customer case study examples that you love?
Marketing for Start-ups and Small Businesses
Anyone can use a case study template to conduct a collective study. The case template is free to download, so you don’t have to spend time creating it on your own. So, what exactly is the importance of this template? The template is designed to help you write a report about a person, a study or an event as a whole. Remember that a case study cannot study a single entity or one person alone; it studies the behavioral changes of a group. You may like Business Case Templates.
Other people define a case study as a research strategy to study a phenomena and its effects overtime. Whether it is a research strategy or whatever you’d rather call it, you should use a case study template to conduct it. You may also like Case Templates.
Ultimate Case Study Example Template Free Download
technologywriter.com | The ultimate case study example template free download is a well detailed sample case study template that will be the perfect guide to help you draft the best case study.
Student Case Study Example Template Free Download
gcumedia.com | The student case study example template free download is a comprehensively detailed sample case study template which will be the best option when you are drafting a case study on nurses.
Nursing Case Study PDF Format Template Free Download
nile.northampton.ac.uk | The nursing case study PDF format template free is a well designed and well detailed sample case study template that uses a different design format to create the case study.
Clinical Case Study Sample PDF Template Free Download
carestreamdental.com | The clinical case study sample PDF template free download is an excellently designed sample case study template that is based on a case study on misdiagnosed maxillary sinusitis of dental origin.
IBM Case Study Example PDF Template Free Download
himss.eu | The IBM case study example PDF template free download is a very well created sample case study template which will be perfect if you are using it to draft a case study on patient care.
Memorial Hospital Case Study PDF Format Template Free Download
lifemedid.com | Inaccurate patient identification is a very important matter that requires constant research. If you are looking for a case study template, use the memorial hospital case study PDF format template free download.
Citibank Case Study Sample Word Template Free Download
brown.edu | The Citibank case study sample word template free download is a comprehensive and well detailed sample case study which will be the best option for you to draft the case study.
Basic Psychology Phase One Case Study Example PDF Free Download
psy.gla.ac.uk | If you are looking for a sample case study template that can be used to draft a case study on psychology, then use the basic psychology phase one case study example PDF free download.
Treatment Injury Case Study PDF Format Template Free Download
acc.co.nz | If you use the treatment injury case study PDF format template free download as a sample case study template which will be used to draft a case study, then you are making the right choice.
IPE Six Case Study Sample Template Free Download
who.int | If you are looking for a comprehensively detailed and well created sample case study template then you should use the IPE six case study sample template free download.
Case Study Based on Actual Patient PDF Free Download
iama.edu | This particular case study template is useful in hospitals and clinics. It is utilized by doctors to prepare detailed illness-case studies of their patients. This particular template is available in PDF format and it has a comprehensive design and layout. This is a freely downloadable template.
Firebird Case Study Word Format Template Free Download
You may also like
Business Case Template - 12 Free Word, PDF Documents ...
10+ Business Case Templates - Free Sample, Example, Format ...
10+ Free Microsoft Word Case Templates Download Free ...
Business Case Template Word - 9+ Free Word, Documents ...
Case Template – 92+ Free Word, PDF, PSD, EPS, Indesign ...
Case Notes Template – 7+ Free Word, PDF Documents Download ...
14+ Phone Case Templates – Free Sample, Example, Format ...
Use Case Template - 9+ Free Word, PDF Documents Download ...
10+ Project Budget Templates – Free Sample, Example, Format ...
Jewel Case Template – 11+ Free Word, PDF, PSD, EPS, Documents ...
13+ Classic DVD Case Templates - Free Sample, Example, Format ...
CD Case Template – 15+ Free Word, PDF, PSD, EPS, Indesign ...